Laburo Estudio B2B Branding Agency for heavyweight industries Laburo Estudio B2B Branding Agency for heavyweight industries

B2B Branding
for
heavyweight
industries

We bridge commercial distance across companies.

We work from reality.
We structure complexity.
We design functional systems.
This is the Laburo Method.

Over the years, we’ve worked with

Laburo Estudio + YPF: Brand Storytelling, Visual Identity, UX/UI + Web Design, Front End Laburo Estudio + YPF: Brand Storytelling, Visual Identity, UX/UI + Web Design, Front End
Laburo Estudio + Cale Group: B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Campaigns Laburo Estudio + Cale Group: B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Campaigns
Laburo Estudio + Don Emilio: Agribusiness B2B Branding Laburo Estudio + Don Emilio: Agribusiness B2B Branding
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Laburo Estudio + René: Alternative Energy B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Campaigns Laburo Estudio + René: Alternative Energy B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Campaigns
Laburo Estudio + Motora: Railway Industry B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Communication Campaigns Laburo Estudio + Motora: Railway Industry B2B Branding, Motion ID, Video Production, UX/UI, Web Design, Internal Communications, Corporate Communication Campaigns
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Laburo Estudio Branding B2B + Pluspetrol Laburo Estudio Branding B2B + Pluspetrol
Laburo Estudio Branding B2B + PayCloud Laburo Estudio Branding B2B + PayCloud
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Laburo Estudio + Softedge: B2B Logo, Key Visual, Storytelling, Corporate Communications, Merchandising, Apparel, Social Media, Motion Graphics Laburo Estudio + Softedge: B2B Logo, Key Visual, Storytelling, Corporate Communications, Merchandising, Apparel, Social Media, Motion Graphics
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In capital-intensive industries, leaving your brand up to chance is like handing the forklift keys to Michael Scott.Michael Scott

STRONG
BRANDS

Your brand is an asset that helps reduce risks and boost opportunities. B2B companies with strong brands financially outperform weak ones by at least 20% (source: McKinsey).

We work
with those who
actually work.

01

Steel & Metal

02

Energy Production

03

Raw Materials

04

Engineering / Infrastructure

05

Concrete & Construction

06

Vehicles & Fleet Management

07

Heavy Machinery

08

Freight & Transportation

09

Agribusiness & Food

10

Digital Backbone

11

Standards & Compliance

12

Network Infrastructure

13

Public Services

14

Social Impact

15

SaaS & Software

Laburo Estudio Logo
Our Capabilities

Transforming complex technical realities into sharp market advantages.

01

Brand Analysis, Diagnosis & Strategy

We examine brands from their operational and strategic context. We uncover misalignments and opportunities to shape a credible identity aligned with business goals.

02

Visual Identity

We develop structured and scalable visual systems designed for complex environments. Our focus is consistency, recognition, and sustained performance over time.

03

Verbal Identity

We establish the brand’s language: its voice and structure. A verbal system that organizes messaging, aligns teams, and strengthens identity.

04

Motion Graphics / Video Production

We translate identity into motion. Audiovisual assets that support the brand system and enhance perceived quality.

05

UX/UI & Web Design

We design digital experiences that are clear, efficient, and purposeful. Information and flows are structured to build trust and enable decisions.

06

Visual Communication Stystems

We design visual communication systems that transform complex information into clear, consistent, and usable materials for daily operations.

We're design tradesmen.

We manage, we build, and we put in the hard yards to deliver results.

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Pachi Farre

Communications specialist. 15 years leading integrated communications teams and managing audiovisual, institutional, and corporate projects. Mom, choir conductor, and musical theatre performer.
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Mauro Ricci

Graphic Designer. Persistent entrepreneur since a young age, working with clients and teams of all scales. Illustrator by trade and fan of few things, except for Negro Dolina.
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Hernán Massau

Graphic Designer. Over 20 years leading operations and creative teams at world-class agencies. Accordionist, bagpiper, experimental animator, and dad of 2.